It isn't something to be alarmed about! But it is definitely something to be a little excited about... I cam across this piece of news while looking for news and trends in Luxury Goods industry after a long day at work. I was starting to feel a little low and tired from the day long talks with various Buyers and Suppliers of Jewelry Countertop Display Products, Jewelry Packaging Products and etc.
Australian Jeweller, Logan has teamed up with the hit US TV series' - The Vampire Diaries' Star, Phoebe Tonkin for the launch of his new Jewelry Campaign. It is good to see that the Australian Jeweler is keen on signing local and up coming stars from the country as their brand ambassador.
| Phoebe Tonkin from 'The Vampire Diaries' showcases Logan's designs in a new campaign. |
The expected outcome from the upcoming 2013 Jewelry campaign from Jan Logan with Phoebe as their brand ambassador is to increase the international following for the brand and still keep the Australian heritage and emotions to it. The artist's on going role in the hit TV series should provide enough increase in the fan following area for the jewelry brand to pin the next years campaign a successful one. This is exactly the kind of wise marketing that is required by a company to stand in today's competitive business world!
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| Gothic Themed Jewelry Display- Numen Jewelry Packing and Design Co. Ltd |
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