I know I know, the topic I am about to discuss is controversial and debatable but in the world of marketing and advertising it is widely assumed that 'Presentation and Show of Skin' can basically sell anything!
I would disagree not the 'Presentation' part of the above statement but the latter. A women's sensuality does bring a much needed appeal among the targeted audience of the product, but in my personal observation in recent times the ladies have started to lose their 'X-Factor'. Luxury Goods industry in particular made extensive use of the above mentioned statement when promoting their products with use of skinny models with the perfect curves to place their image in the viewers' minds. Not to offend the power of a woman's beauty but digital imaging computer programs have taken the marketing of these products to a whole new level!
The Jewel industry is more keen on promoting their art in their outlets using unique and exquisite jewelry countertop display products and decorate their online presence with High Resolution pictures of their products highlighting their Artwork! The way a jewelry is promoted today is very different to how it was marketed a decade ago. The much needed oomph factor can now be seen via emotions of a Jewelry Designer in his online product catalog.
Would certainly like to know your opinions to my disagreement of the best performing advertising formula!
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| Jewelry Display and Packing by Numen @ www.numenjewelrydisplay.com |
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